AT&T | GIPHY
AT&T is all about connection and communication. What better way to demonstrate this than co-opting one of the most common forms of communication—GIFs.
RESULTS: Over 50 million engagements. Check it out HERE:
Gif - A - Little Love
(Post COVID) Back-To-School
Gif-or-Treat
Thanks-GIF-ing
Agency: Critical Mass | Production: Buck Design
ECD: Frank Dattalo | CD: Will Danilow | ACD: Eli Ching, Trey Tyler, Fernando Brevilieri | AD: Julia Meade